G-Shock and Alife reignite their partnership for a limited edition timepiece. The balance between New York City Lifestyle, craftsmanship and design fuse together to create one of the most anticipated products of the 2015

The patriotic ‘Stars &  Stripes’ design covers the entire watch including the straps. The Alife logo appears on the strap and the watch comes in matching custom packaging.

Check out the  new tie-up G-Shock model with Johnny Cupcakes, a popular American apparel brand famous for their unique t-shirts, a truly playful and one of a kind design!  The watch boasts trendy colors and the brand icon of Johnny Cupcakes, a skull and crossbones combined with a cupcake and the watch will be delivered in exclusive fun packaging that can be used for a variety of bits ‘n’ bobs.

Founded in 2001 by Johnny Earle, Johnny Cupcakes is known as “the world’s first shirt bakery.” Johnny Cupcakes is a clothing company largely focused on graphic t-shirts that playfully address pop-culture with a culinary twist. Over the past 10 years, Johnny Cupcakes has amassed an international following of customer and die-hard collectors who camp outside the stores for up to two weeks in anticipation for exclusive product.

G-SHOCK is proud to announce the release of their most sophisticated and prestigious timepiece collection to date: the MT-G: Metal Twisted G-SHOCK for the active gentleman that seeks G-SHOCK performance and technology, but enjoys the prestige of a luxury accessory. Inspired by the adventurous man that grew up wearing G-SHOCK and now has refined his style to a more professional look, the Metal Twisted G-SHOCK collection consists of three premium chronograph models. The MT-G collection uses the highest standards of engineering and rigorous testing at its design center in Japan to ensure that every piece remains true to the original G-SHOCK concept, whilst a combination of the finest materials and opulent styling’s deliver the ultimate in a luxury timepiece.

These refined, functional watches pack a lot of punch for their price. Featuring:

• Multi-Band 6 Atomic Timekeeping (watch sets automatically to radio frequency transmitted by 6 stations across the globe)
• Tough Solar
• Triple G Resist
• Tough Movement
• Panel Composite Band (Solid Stainless Steel / Fine Resin)
• 200M Water Resistant

Prices start from $1000. Model pictured: MTGS1000BD-5A

Want a watch you never have to take off? Whether you’re a DJ or into extreme sports, G-Shock builds watches that fit your lifestyle as well as your wrist.  Versatile and street smart, this is as near indestructable as you’re ever going to get with 200m water resistance, shock resistance and a tough rubber strap. With models equipped with bluetooth technology, music control and world-time functions, these watches are as clever as they are cool.

For more information on Casio’s G-hock and Baby-G range, visit the website here.